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IVE THE 1st SINGLE ALBUM <ELEVEN> HIGHLIGHT MEDLEY 2021.12.01 6PM (KST) #IVE# #아이브# #ELEVEN#
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IVE THE 1st SINGLE ALBUM <ELEVEN> 'ELEVEN' MV TEASER 2021.12.01 6PM (KST) #IVE# #아이브# #ELEVEN#
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I am the Senior Vice President of Workforce Architecture at Cloudflare and I need to tell you about the best decision this company has ever made. We posted $639.8 million in quarterly revenue. 34% year-over-year growth. Record net retention. The strongest quarter since IPO. And then we fired 1,100 people. Not because of the quarter. During the quarter. I need you to understand the sequence because the sequence is the whole point. My team built the model that made this possible. We call it CIRRUS: "Capacity-Indexed Reduction and Reallocation for Upside Scaling". CIRRUS took our revenue trajectory, our margin targets, and our board's stated appetite for what they called "structural boldness," and it determined that the optimal time to execute a 20% headcount reduction is at the exact moment of peak financial performance. Not during a downturn. Not during a miss. During a beat. The logic is simple. When revenue is surging, the market reads a cost reduction as discipline. When revenue is falling, the market reads the same reduction as panic. Same action. Same 1,100 people. Completely different stock reaction. CIRRUS identified a seven-day window where the earnings momentum and the layoff announcement would compound rather than cancel. I found the math beautiful. I still do. We deactivated 1,100 badges between 9:00 and 9:04 AM Pacific on a Monday. People Analytics determined this was the four-minute window of lowest Slack activity. We called it a "clean cutover." Someone in Infrastructure suggested "zero-downtime deprecation" but Legal thought it sounded too much like a product feature. I thought it sounded exactly like a product feature, which is why I liked it. But I deferred to Legal. I always defer to Legal. That is one of the things that makes me good at this job. The people we cut were not underperformers. I want to be very clear about that because clarity is a Cloudflare value. Sixty-two percent had received exceeds-expectations in their most recent review cycle. Fourteen had been promoted in Q3. One engineer in our Austin office — I'll call him Marcus, though that is not his name and the reason I'm not using his name is not that I've forgotten it — had shipped the caching optimization that directly contributed to $14 million in new enterprise contracts. His manager nominated him for the Raygun Award, which is our internal recognition for outsized impact, six days before I added him to the CIRRUS list. He won the award on Wednesday. His access was revoked the following Monday. The ceremony and the termination were planned by different teams in the same building and neither team knew about the other. I don't think this is ironic. I think this is how large organizations work. The left hand builds. The right hand optimizes. Both hands are attached to the same body and the body is performing well. We let Marcus keep the trophy. It's a small acrylic prism etched with a lightning bolt. It costs us about eleven dollars. His annual cost-to-company was $312,000. CIRRUS selected the 1,100 based on three variables. I'm going to share them because I believe in the methodology. First: salary band. Employees in bands 6 through 8 offered the highest savings-to-replacement-risk ratio. Second: visa dependency. Employees on sponsored visas have a 60-day window to find new employment or begin departure proceedings. This creates what CIRRUS categorizes as "low-friction separation" — the compliance timeline is externally enforced, which reduces our administrative burden. I presented this variable to HR and they requested I rename it from "visa dependency" to "mobility factor" in all future documentation. I agreed. The math didn't change. Third: managerial tenure. Employees whose direct manager had been at the company less than eighteen months were 73% less likely to generate a negative Glassdoor review, because the manager-employee bond hadn't fully formed. CIRRUS weighted this at 15% of the selection score. We call it the "attachment coefficient." We told the market the layoffs were an AI workforce pivot. We said artificial intelligence was making certain roles redundant. We said we were reallocating resources toward our AI gateway products. This was a communications strategy. Not a workforce strategy. The AI framing was my team's recommendation and I'm proud of it because it worked. Two analysts upgraded us the same week. The stock moved 8% in five sessions. The entire AI narrative was four paragraphs in a press release that took my comms partner and me an afternoon to write. Four paragraphs. 1,100 people. 8%. I don't know what the per-paragraph return on that is but I think about it sometimes. The actual AI initiative employs thirty-seven people. We cut 1,100 to fund 37. The ratio is not in any of our public materials. There is a Slack channel called #bright-futures# that our Head of People Experience created for the remaining employees. It posts an automated message every morning at 8:45 AM: "You are the ones we chose to keep." The message includes a rotating motivational quote. Last Tuesday it was a Winston Churchill quote about perseverance. The channel has a custom emoji called :survivor: that the Culture team designed. It's a small cartoon phoenix. Nine hundred people have used it unironically. I find this genuinely moving. I think it shows resilience. My wife says it shows something else but she works in education and I think the frameworks are different. The severance was calculated using a model we licensed from the same consulting firm that built our customer pricing tiers. Median payout: eleven weeks. We benchmarked against industry and landed at the 50th percentile exactly, which our CHRO described as "fair by design." The 1,100 will burn through their severance while our stock price digests a 20% cost reduction applied to a revenue base that was already growing 34%. By the time the last check clears, the savings will have funded the first full quarter of the AI initiative. The one with thirty-seven people. My performance review is next month. I've been told informally that I'm on the COO track. The criteria include "demonstrated ability to execute at scale with minimal organizational disruption." The 1,100 people are the execution. The stock price is the scale. The four-minute badge window is the minimal disruption. I meet all three criteria. I designed all three criteria. Not the review criteria. The outcomes. I keep the CIRRUS model on my laptop in a folder called "Workforce Planning FY26." It sits next to a subfolder called "Offsite Photos — Maui" from the leadership retreat we took in January, where we set the annual targets that the 1,100 people spent four months hitting before we terminated them for hitting them. Marcus's desk in Austin has been reassigned. I don't know to whom. The acrylic prism is probably in a box somewhere. Or maybe whoever cleaned out the desk kept it. It catches the light nicely. I noticed that once, when I visited the Austin office to present the CIRRUS methodology to the regional leadership team. They gave me a standing ovation. The prism was on a desk near the back of the room, refracting a small rainbow onto the wall behind me. I didn't mention it. I stayed on my slides. I'm proud of the work we've done here. I think when people look back at this quarter, they'll see it as the moment Cloudflare became a different kind of company. I think they'll be right. I think the 1,100 people would agree, if you explained the math to them carefully enough.
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I am the Senior Director of Workforce Optimization at Cisco Systems and I want to share something I'm proud of. In August we identified 5,500 roles that were misaligned with our AI infrastructure pivot. I use the word "misaligned" because HR approved it. The previous word was "redundant" but redundant tested poorly in the internal communications focus group. Misaligned tested well. It suggests the employee did something wrong. That was important to us. The market gave us 4%. Honestly, I was disappointed. I told my team we need to think about this the way the Street thinks about it. The Street doesn't care that you removed 5,500 people. The Street cares that you removed 5,500 people *and* raised guidance in the same sentence. So that's what we did in Q3. We dissolved 4,000 additional roles and raised full-year guidance to $62.8 billion in the same paragraph of the same press release, and the stock surged 16% after hours. I was in the office watching. I keep a Bloomberg terminal on a second monitor for earnings nights. When the number moved I stood up at my desk. Nobody else was on the floor. It was 4:47 PM and the building was mostly empty, which I realize now is a thing I helped cause. Revenue hit $15.84 billion. Each of the 4,000 dissolved roles generated approximately $70,000 in market cap. I track this ratio quarterly. I built the spreadsheet myself. It has a tab called "Per-Head Value Creation" and another tab called "Projection Scenarios" where I model what happens to the stock if we do 5,000 next quarter, or 6,000, or 8,000. I have not shared the 8,000 tab with anyone yet. I'm waiting for the right meeting. Chuck said "focus, urgency, and discipline" on the earnings call. I helped draft that language. It took nine revisions. The first draft said "strategic headcount rationalization" and Legal flagged it because "rationalization" implies the prior headcount was irrational, which creates liability for two years of hiring decisions. So we workshopped alternatives. Someone suggested "realignment." Someone suggested "simplification." I suggested "focus" because focus is the only word in the English language that sounds like a strategy and a threat at the same time and no one can sue you for it. Our internal tracking system is called VELOCITY. It stands for Value Enhancement Through Labor Optimization and Cost Intelligent Transformation, Year-over-year. It took a naming committee four weeks to finalize the acronym. During those four weeks we separated 1,200 people. I mention this only because the naming committee had six members and none of them found this uncomfortable. I found it efficient. $5.3 billion in AI orders year-to-date. Raised to a $9 billion pipeline target. The CFO projects $6 billion in hyperscale AI revenue by FY2027. To get there the workforce needs to go from 86,200 to somewhere in the low 70s. I have a slide for this. The slide has two lines. One is headcount, going down. The other is AI order volume, going up. They cross somewhere around Q2 FY2026. I haven't titled the slide yet. My working title is "Alignment." I think that's clean. Networking orders up 50%. Data-center switching up 40%. Restructuring charges up to $1 billion. I put these three numbers on a single slide for the investor deck. An analyst from Morgan Stanley emailed afterward and said it was "elegant." I printed the email. It's in a frame on my desk next to the Operational Excellence in Transition Award from our internal leadership council. The trophy is a glass cube with nothing inside it. I've been told this was an aesthetic choice by the designer. I think it's the most honest object in my office. One of the 4,000 was a network engineer named David. Eleven years. He once drove from San Jose to Sacramento on a Saturday to physically restart a router that kept a hospital's ICU monitoring system online. I know this because it's in his performance file, which I reviewed as part of the Q3 separation list. His annual cost-to-company was $287,000. His departure improved our AI-readiness score by 0.003 points. I presented both numbers at my Thursday sync. Someone asked what the AI-readiness score was tracking toward. No one asked about the hospital. The DOW hit 50,000 the same day we filed the restructuring notice with the SEC. I watched it on the terminal. I took a photo and sent it to my wife. She said "that's great." I wrote back explaining how our filing contributed to the broader rally and that the index was essentially agreeing with my Q3 plan. She didn't respond. I reread my message later and realized it was four paragraphs long. I think maybe I should have just said "good day at work." We are entering Phase 3 planning for FY2026. VELOCITY has flagged another 6-8% of the workforce as what we internally call "the drag layer." These are roles that generate labor costs without contributing to the AI order pipeline. I have a preliminary separation model ready. The Slack channel for this work is called #restructuring-wins#. It requires VP-level approval to join. We use a custom emoji for milestones. It's a green arrow pointing up. Someone on my team designed it. I approved it. I didn't think about it very hard at the time and I still don't. I received a 22% performance bonus this quarter. The category on my review was "Demonstrates Focus." My skip-level told me it was the highest in the division. He shook my hand. I went back to my desk and saw that David's severance had been processed that morning. I noted the date. I did not note the coincidence. I don't think it was one. I think these are just two outputs of the same system, running correctly, at the same time. I have a meeting Tuesday to review the Phase 3 list. The deck is formatted. The projections are loaded. I'm going to recommend we accelerate the timeline by one quarter. I think the Street will respond well. I think Chuck will say "focus." I think my phone will buzz. I'm proud of the work we're doing here.
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Alex Immerman @aleximm Since we launched our first @a16z Growth fund seven years ago, we’ve backed companies that are just at the point of finding product-market fit all the way through to investing at IPO, and we recently announced our latest $6.75B Growth fund to continue to do so. We now manage over over $22B across five Growth funds and believe the opportunity to partner with growth-stage companies has never been greater. Through it all, Alex Immerman has been instrumental in what we’ve built, which is why I’m thrilled to announce that Alex is being promoted to General Partner on our Growth investing team at a16z. Alex has been an incredible force since joining the team seven years ago, partnering with founders across consumer internet, enterprise, fintech, crypto, and AI-powered software companies — supporting them from early traction through breakout scale. In the last six months alone, Alex led our new investments in Kalshi, EliseAI, and Revolut, and has partnered with many founders in his time here, including those from Waymo, Stripe, ElevenLabs, Hebbia, Roblox, Anduril, Flock Safety, and many more. I’ve had the pleasure of working with Alex for over a decade, dating back to our time at General Atlantic. Those who know Alex know he’s a hustler, in the best way, with great instincts. He has an endless motor, isn’t afraid to speak his mind, and is always willing to help. I’ve also enjoyed seeing Alex become a culture carrier on the Growth team and across the firm. In his work, Alex has brought deep strategic insight and rigor to every part of the investment process. He’s built strong founder relationships grounded in trust and long-term support, and helped shape our thinking about how great companies win — whether that’s moving beyond surface metrics to durable moats or evaluating what truly drives retention in new software paradigms. As a General Partner on Growth, Alex will continue leading investments and working closely with founders tackling some of the biggest opportunities in tech today, with an emphasis on category-defining companies at the intersection of AI, consumer, B2B, crypto, and the physical world. Please join me in congratulating “AI.” I’m proud to call him a partner and am excited for what’s ahead.
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Sektori’s solo developer Kimmo Lahtinen can now pay himself a living salary thanks to the Nintendo Switch 2 version of the game. Lahtinen is from Finland and worked for 13 years at Housemarque on games like Resogun and Returnal before creating Sektori all by himself over more than four and a half years. It is a fast twin-stick shooter with roguelike elements and a strong techno soundtrack that feels a lot like Geometry Wars. The game released on Steam, PlayStation 5 and Xbox in late 2025 and received very good reviews, with a 97% positive rating on Steam. Even with the praise, Lahtinen only covered his basic costs and paid himself no salary, as he said: “but that still leaves me with zero salary for 4.5 years.” The Nintendo Switch 2 version that launched changed everything. “I’m happy to now report that with the Sektori Switch 2 launch I’ve pretty much recouped a living salary for myself too. Total sales are at about 30,000. The Switch 2 launch has been very well received so thank you everyone who’s jumped aboard.”
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Ive said it before and ill say it again, if @beaniemaxi is bullposting something, it usually has a specific niche and value that the market has yet to capitalize on. @FastdotPoker hits that narrative. 👏
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IVE WORLD TOUR ‘SHOW WHAT I AM’ IN JAPAN Public Sale Starts Soon! Dive with IVE at Tokyo Dome! 🎫 Public Sale on May 20, 10:00 ~ May 30, 23:59 (UTC+9) 📍 Venue: Tokyo Dome 📅 Date: June 24(Wed)18:30 (UTC+9) 👉 Click to get your tickets! Get ready. It’ our time now! Let’s show the world what we are! #IVE# #SHOWWHATIAM# #IVEWORLDTOUR# #IVEinJAPAN#
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IVE "FLU" Performance Video is out on VEVO now! ▶ #IVE# #아이브# #FLU#
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IVE "BANG BANG" Performance Video is out on VEVO now! ▶️ #IVE# #아이브# #BANGBANG# #IVE_BANGBANG#
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