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@jmj was the revenue guy at Tinder. Why he doesn’t invest in dating apps now that he's a VC:
"Oh, I got so many. And the mistake almost every founder made was pitching a slight tweak on the swiping model.
You have a stack of profiles and you swipe right or left on them. And it was always, no, we're gonna add this restriction or this feature, or we'll build it for some different audience.
People just need to be shown something that's a totally new form factor or a very new experience, or they're just not gonna care.
People don't tend to have a lot of attention for anything anymore. So if you're gonna build a dating app or a new consumer product, it needs to shock people.
Nobody cares and nobody wants to download a new app. There's app fatigue.
There are some exceptions. Polymarket and Kalshi have become huge because they help people presumably make money or bet. Anything finance or trading is the exception.
But if you're building a consumer social product, people really need to see something new, and most products I've seen dating wise have been not new enough.
So categorically, I don't take dating pitches at all. I also don't really wanna give a ton of feedback, because I've seen too much.
The person who builds the next great dating app will probably be someone who is so naive to how hard it is that they just do it and it catches fire.
My feedback would generally be to not start a new dating app on the whole."