Founder of @DentGlobal & @itsScoreApp | Entrepreneur of the Year | 7x business books | Multiple 7 & 8 figure ventures/exits | Mission to develop entrepreneurs.
The growth-obsessed entrepreneurs I know put themselves in their customers' shoes. They want to know where their customers hang out, what frustrates them and what they're hoping for, so they deliberately spend time around them and watch them like a scientist watching an experiment.
They look at how customers navigate the online world and go and meet people offline too.
You can only generate a lead if you connect with someone, and you can only connect with them if you truly understand their world.