Forbes(@Forbes):This week, Forbes launched Season One of a new original marketing podcast series called “A Different Take,” hosted and led by Linda Boff, President of Forbes CMO Network and CEO of Said Differently. In Season One, Manolo Arroyo, EVP and Chief Marketing and Customer Commercial Officer at The Coca-Cola Company, spoke about how Coca-Cola developed and launched its AI-powered holiday campaign. Read more:

Forbes

@Forbes

参加 November 2009

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Forbes@Forbes

2026.06.15 22:45

This week, Forbes launched Season One of a new original marketing podcast series called “A Different Take,” hosted and led by Linda Boff, President of Forbes CMO Network and CEO of Said Differently. In Season One, Manolo Arroyo, EVP and Chief Marketing and Customer Commercial Officer at The Coca-Cola Company, spoke about how Coca-Cola developed and launched its AI-powered holiday campaign. Read more: