Why Jev epitomizes what a great brand is today
“Everyone wants to clone Jev. No one wants to get up on stage, wear a fucking pink fur coat and talk about the Jevolution in an unhinged way.
That is what brand is to me.
That guy is playing the game on a whole different level. Companies today have to think about that.”
@bernhardsson
Love to hear your thoughts
@CompleteSkeptic @sonyatweetybird @davegerhardt