MTS(@MTSlive):fal CTO @gorkem says generative media just hit "token market fit," with professionals now spending entire workdays generating video with AI: "Since then, it really reached professional level, and we call it token market fit. Generative media has reached token market fit." "Can a single person productively spend a lot of tokens doing their work? Only coding agents have this in the AI market. No other AI sub-industry can spend this many tokens as video generation or coding agents." "People are now sitting in front of a computer at work and generating video all day long. They are willing to spend all these tokens doing their work, and this is the biggest change in generative media in the last year." @fal

2026.09.30 00:49

fal CTO @gorkem says generative media just hit "token market fit," with professionals now spending entire workdays generating video with AI: "Since then, it really reached professional level, and we call it token market fit. Generative media has reached token market fit." "Can a single person productively spend a lot of tokens doing their work? Only coding agents have this in the AI market. No other AI sub-industry can spend this many tokens as video generation or coding agents." "People are now sitting in front of a computer at work and generating video all day long. They are willing to spend all these tokens doing their work, and this is the biggest change in generative media in the last year." @fal