One of our biggest fans has 530,000 people in his Facebook group. What if they all had a room at my conference? Jessica has been building our referral rewards. Rewards money can't buy. Her next steps: run the plan past our operations team, and get Joel to sign people up for the referral program the moment they buy a ticket. My worry: I would hate to take on a lot of costs and then not have a lot of people be part of it. Then I showed her my call with Jonathan Mast. He offered to bring his AI community to Social Media Marketing World. I offered him a private room on day one, just for his people. Jessica's first reaction: "That sounds like maybe it could be part of one of the incentive tiers too." Here's the key to the whole thing. Nobody gets into that room without a ticket. That's kind of a big development. Now Jessica goes back through the 200 and some ideas you've sent us to find what we do next. If there were a meetup just for your community, would that get you there? Reply "Yes" or tell me what would. Press Start: The Road to 3,000. #SocialMediaExaminer# #SMMW27# #RoadTo3000# #CommunityBuilding# #EventMarketing#