Take-Two CEO Strauss Zelnick says he is “deeply disappointed” that it has taken over a decade for a new BioShock game since BioShock Infinite in 2013. “In retrospect, [we] wasted a lot of time and money chasing down some creative alleys that turned out to be dead ends,” he admitted about the project’s development at studio Cloud Chamber. Zelnick explained that “finding the right creative purchase was hard” and compared the process to large team activities in entertainment, where issues may not become clear until late. He sad is now “feeling a lot better” about the project after last year’s leadership changes, including veteran producer Rod Fergusson heading up the franchise. 2K has said it is “working hard to set BioShock up for the best possible future” and is “committed to delivering a great one” rather than settling for good.