A $160B market. Zero platform loyalty. Fans love events, not buying tickets. Sports Illustrated Tickets chose to build something better. At Summit, CEO David Lane will explain how @si_tickets_ uses Avalanche to create lasting fan relationships. Tickets: David launched Sports Illustrated Tickets in 2021 and has grown it into a live-events marketplace spanning sports, concerts, and theater, alongside an onchain primary ticketing platform. His view is simple: blockchain should stay out of the fan’s way while giving event organizers better tools to reward loyalty, build lasting relationships, and create value after the ticket is sold. Come to Summit to learn how SI Tickets is using Avalanche to rethink the ticket as more than admission, and turn a one-time purchase into an ongoing fan experience. Sept 16–17 | Chelsea Industrial, NYC