apparently
@Muse now at 10.2M US downloads in 40 days per
@SensorTower via
@TechCrunch (10.9M incl. CAN) --> only the 12th app ever to do that - last one was Threads in ‘23
> DAUs hit 2.5M on Oct 16, up 15% WoW (was 1M+ as of 3 wks ago)
> 30% D7 / 23% D14 retention (vs. 19% / 16% avg for ChatGPT, Claude + Grok)
> ChatGPT had 3.7M US downloads in its first 40 days, Grok 500K, Claude 200K
> #
1# on the App Store every day but one since launch
a lot of this is bought --> Meta put 39% of its total ad spend behind Muse in Oct (up from 23% in Sept)