Michael Kutsche(@michaelkutsche):💯And rendering cost with state-of-the-art models like Seedance only adds to this. You need to have some sort of conviction that what you're doing has a chance of survival in an ocean of content competing for attention. If not, why spend a couple hundred $ on generation costs alone, just to create a 5 minute short? Tens of thousands to render a full feature and the massive amount of work involved to make it even watchable is a good thing I believe. It's like a conviction filter. It won't filter out all the crap, but most of it. At least it will shake out those who thought the reason they never became a filmmaker is because learning the craft was "too complicated", and now they can have a cluster of AI agents on some platform write their script and direct the whole film, based solely on their bland, half-assed "genius" logline. They will soon find out that AI won't change the fact that they just aren't filmmakers.

2026.08.19 17:32

💯And rendering cost with state-of-the-art models like Seedance only adds to this. You need to have some sort of conviction that what you're doing has a chance of survival in an ocean of content competing for attention. If not, why spend a couple hundred $ on generation costs alone, just to create a 5 minute short? Tens of thousands to render a full feature and the massive amount of work involved to make it even watchable is a good thing I believe. It's like a conviction filter. It won't filter out all the crap, but most of it. At least it will shake out those who thought the reason they never became a filmmaker is because learning the craft was "too complicated", and now they can have a cluster of AI agents on some platform write their script and direct the whole film, based solely on their bland, half-assed "genius" logline. They will soon find out that AI won't change the fact that they just aren't filmmakers.

Dustin Hollywood@dustinhollywood

2026.08.18 18:57

I wouldn’t worry about AI production getting flooded with people anytime soon. The truth is, high-end AI production is insanely labor intensive. In a lot of cases it’s more tedious than traditional VFX/3D because you’re managing multiple moving layers at once: performance, continuity, pacing, camera, environment, character consistency, edits, client notes, delivery, all of it. Making a cool one-minute trailer is easy. 🤷‍♂️ Making something consistently high quality, production viable, and precisely what someone is asking for is a completely different skill set. That’s what people miss. Most people also don’t want to spend the time learning hard new workflows, especially when they thought AI was supposed to make everything effortless. 🤣😵‍💫 Even I have days where I look at the computer and dread how much work is ahead of me. But I love it. But we’re in the minority that do, lol. And adoption is always slower than people think. Getting people to abandon software and workflows they’ve used for years is hard, and generational turnover takes time. I experienced in multiple creative verticals and engineering. People like what they like, til they don’t. So I think there’s going to be a massive opportunity window for people who actually become great at this. Long road ahead. Plenty of room to flourish. Let’s get it. 🔥