Fernando Cao(@thefernandocz):Wispr Flow's head of content says some of its creators with 1,000 or 2,000 @instagram followers make more than full-time influencers. Hector Serrano's case for small accounts: "Creators with no following end up being better investments for brands because influencers kind of are seen now as sellouts a lot of the time." The pay isn't $50 or $100 a video: "It's truly uncapped. If they have really good videos and they put a lot of effort in, we have creators now that are making like $13,000 a month." @WisprFlow, the voice-to-text app, raised $280M at a $2B valuation in August. From @lennysan's podcast.

2026.11.05 22:20

Wispr Flow's head of content says some of its creators with 1,000 or 2,000 @instagram followers make more than full-time influencers. Hector Serrano's case for small accounts: "Creators with no following end up being better investments for brands because influencers kind of are seen now as sellouts a lot of the time." The pay isn't $50 or $100 a video: "It's truly uncapped. If they have really good videos and they put a lot of effort in, we have creators now that are making like $13,000 a month." @WisprFlow, the voice-to-text app, raised $280M at a $2B valuation in August. From @lennysan's podcast.