Wall St Engine(@wallstengine):Amazon $AMZN is internally forecasting a $612 million gross loss for its devices business in 2026, compared with its original target of $438 million, per Business Insider. An internal document cited surging memory chip costs as a major factor, forcing “difficult trade-offs” between device pricing, sales volumes and profitability. Amazon has already raised prices on Echo, Kindle and Fire TV devices, while replacing its budget Fire tablets with more expensive Alexa tablets.

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Wall St Engine@wallstengine

2026.10.27 11:33

Amazon $AMZN is internally forecasting a $612 million gross loss for its devices business in 2026, compared with its original target of $438 million, per Business Insider. An internal document cited surging memory chip costs as a major factor, forcing “difficult trade-offs” between device pricing, sales volumes and profitability. Amazon has already raised prices on Echo, Kindle and Fire TV devices, while replacing its budget Fire tablets with more expensive Alexa tablets.