x402 = one of the most cost effective complementary GTM strat in 2026 What I like about x402 is that it is FREE distribution for projects & startups. Normally, startups leverage MCP to connect with developers in their fav IDEs and APIs to power users (startups & enterprises alike). x402 increase your distribution surface area by letting your agents discover 100+ tools & services that integrated x402. Users get the ability to try out any tools without having to grab an API and buy credits. Startups get better distribution, especially in the age where x402 catalogues (like AgentCash) or L1s (like Base, Solana, Ripple, Polygon, and more) are actively attracting projects with useful tools to integrate x402 and settle on their own chains i.e. If your tools are unique and useful, you practically get free marketing (This is one of the things I shared at our gm AI v2 event)