In a year when global football brought millions of fans together, ticketing is a clear example of blockchain solving a real-world problem: verifiable ownership and authenticity, built into everyday fan experiences.
Activity of this kind, grounded in real demand, is part of what our research agenda sets out to measure ๐บ
Sports fans deserve an easier and safer way to purchase tickets.
Francesco Abbate of @FIFACollect explains how blockchain helps verify authenticity, track ownership and give real fans a clearer path from digital collectibles to tickets on gameday.