Sales Manager Guy
@BowTied_Sales
Account Manager turned Sales Manager at F500 company | Posts about sales, hiring/managing talent, lessons from my career.
가입 August 2011
262 팔로잉 중 2.5K 팬
It seems like there's a cosmic struggle that most salespeople have with talking too much.
You think the interviewer needs to know your entire life story. You think the customer needs every single feature & benefit spelled out
They don't.
But compression is hard, maybe even the hardest part of effective messaging. It takes a lot of intentionality
The book Brief by Joseph McCormack was a huge help for me in this area. Highly recommend to all salespeople or anyone trying to influence others
더 보기
