FORTUNE(@FortuneMagazine):Before the Tmall launch, Alo kicked off an eight-week series of community events in Shanghai, including running clubs, city walks, outdoor yoga, cycling and wellness classes. The programming introduced consumers to what Alo calls the “Alosphere.”

FORTUNE

@FortuneMagazine

Making business better since 1930.

가입 March 2009

698 팔로잉 중 2.2M 팬

FORTUNE@FortuneMagazine

2026.09.26 16:33

Before the Tmall launch, Alo kicked off an eight-week series of community events in Shanghai, including running clubs, city walks, outdoor yoga, cycling and wellness classes. The programming introduced consumers to what Alo calls the “Alosphere.”