Slowly rolling out the first features of $LNOC Marketplace V1 this week. One of things we are most excited about: media auctions. Today, most creator deals happen behind closed doors. A creator names a price, a brand negotiates, and nobody really knows what that attention is actually worth. Auctions change that. True price discovery. Transparent bidding. Brands competing for premium inventory. Fans watching it unfold in real time. Imagine two brands bidding against each other for a creator’s presenting sponsorship, launch-day coverage, or premium placement. It makes buying attention transparent, competitive and even gamified. And this is just one of several features we’ll be unveiling as LNOC Marketplace V1 rolls out this week. The Marketplace for Attention. Creators. Brands. Communities.