What would you do to get into the speaker party? That's the question my team just put on the table. We want people to bring their friends to Social Media Marketing World. Not for cash. For something money can't buy. Jessica and Jon spitballed ideas, ran them through Claude, and came back with a tiered plan. → Player One (1 referral): 15-minute early access to the keynote → Power-Up (3 referrals): an exclusive t-shirt, the one we give staff and speakers → Boss Level (5 referrals): a "Level Unlocked" invite → High Score (top 3): your name on the leaderboard, two Disneyland tickets and All Access tickets for World 28 Early keynote access is a bigger deal than it sounds. Those front-row seats go fast. Then I asked Jessica the obvious question: "Why can't we just let them come to the speaker party?" "I don't know, can we?" Of course. Anything is possible. None of this is locked. You get a real say in what we build. Which reward would actually get you to bring a friend? Start your comment with "I'd..." 👇 The weekly number is at the end. And Jon thinks we have a bigger problem. Press Start: The Road to 3,000. Next time: what's going on with our sales page. #SocialMediaExaminer# #SMMW27# #RoadTo3000# #ReferralMarketing# #EventMarketing#