Father of three, Creator of Ruby on Rails + Omarchy, Co-owner & CTO of 37signals, Shopify director, NYT best-selling author, and Le Mans 24h class-winner.
The narcissism of the net zero nonsense is on the chart! Committing economic harakiri for a pitiful 0.1C reduction. I'd call it pathetic, but the truth is that it's pathological.
Rich World Net Zero has a tiny impact
Even if the US, EU, UK, Australia, Canada, Japan, and the rest of the rich world go Net Zero by 2050
it will only reduce global temperatures by 0.10°C (0.18°F) in 2100
Still, it will cost $100s of trillions