Today, Trump introduced a 25% tariff on ALL vehicles not made in the United States. This tariff will go into effect on April 2nd. About 40% of all new cars sold in the US are imported, so this tariff is a big deal. This is a breakdown of where cars sold in the US are made: • Tesla: 100% U.S. • Ford: 77% U.S., 21% Canada & Mexico, 2% Other • Stellantis: 57% U.S., 39% Canada & Mexico, 4% Other • Nissan: 52% U.S., 31% Canada & Mexico, 17% Other • GM: 52% U.S., 30% Canada & Mexico, 18% Other • Toyota: 48% U.S., 27% Canada & Mexico, 25% Other • Kia: 33% U.S., 8% Canada & Mexico, 59% Other • Volkswagen: 21% U.S., 43% Canada & Mexico, 36% Other If the 25% tariff remains in place for a long period, legacy automakers will struggle to adapt quickly, leading to a significant decline in profits. The United States is the most profitable country for the auto industry. Trump said this new tariff will be permanent, so it will be interesting to see how this plays out and whether the tariff sticks around or not. (Visual graphic by @VisualCap)