Moritz Kremb(@moritzkremb):agencies are just as screwed as software look at what’s happening to video agencies right now. so many creators i know have either fired their video agency or just not hired one if they were planning to claude can do it all for you now. better, faster, cheaper. and i think that’s going to happen to most other agencies too why pay for an agency to run your meta ads if AI can do it better? why pay for someone to manage your influencer campaigns if grok bot can do it? all the value will accrue to the AI labs in the short-term until new opportunities are created in the market

2026.11.05 15:47

agencies are just as screwed as software look at what’s happening to video agencies right now. so many creators i know have either fired their video agency or just not hired one if they were planning to claude can do it all for you now. better, faster, cheaper. and i think that’s going to happen to most other agencies too why pay for an agency to run your meta ads if AI can do it better? why pay for someone to manage your influencer campaigns if grok bot can do it? all the value will accrue to the AI labs in the short-term until new opportunities are created in the market