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scott belsky
@scottbelsky
helping the creative world make ideas happen. partner @a24 / founder A24Labs; founder @Behance, bod @atlassian & MoMA, author, seed investor, product obsessive.
가입 August 2008
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(6) The rise of new "cognico" companies, designed to optimize compute-driven cognition as opposed to human productivity and reasoning (and new human roles at work). Ok, maybe this is 2028+, but Cognicos (discussed in latest edition of IMPLICATIONS) will have data and compute at the center, with humans playing the unique role of stewards and orchestration designers and engineers as nodes. Until now, humans have been the reasoning layer of every organization. The next-gen company will be run by a combination of inference engines (real-time computational reasoning running every function and driving actions across the business), leveraging a variety of pre-trained AI models and a large amount of deep and proprietary data at the center of the company. This core of data, models, and computational reasoning will all be surrounded by “nodes" – the modern version of every “function” of a company from HR to product to sales - which, together, compose the logic layer that performs every process and operation of an organization. Old companies were designed to help people work efficiently together. New companies will be designed for cognition - the way a brain works.
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