One interesting learning I've had is that if you have a good AI experience in place, people find new ways to interact with their customers.
This usually leads to MORE interactions, not fewer.
Agents should be proactive and not just reactive.
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Introducing Campaign Composer, a new way to build AI agents for proactive outreach.
Agents can coordinate voice and SMS across days or weeks, carry context between interactions, and follow campaign rules while working toward a customer outcome.
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