I asked my marketing director for an invitation idea. He came back with a working prototype.
While I'm trying to get Social Media Marketing World to 3,000, one idea keeps coming up: a personal invite you can send to a friend.
So the last time Jon and I met, I said, let's come up with a cool invitation system.
Here's what he did. He asked, in his words, "my friend Claude, who I ask for everything."
You put in your name. You put in the name of the person you want to invite. You pick a background. Out comes a certificate you can download and email.
"Took like five minutes, and we had a prototype."
Then he told me where he needs me: the graphics. "Let's be honest, I'm the colorblind marketer."
So I took a concept to Joel, my tech innovation director. Player 1 is the person sending the invitation. Player 2 is the person being invited.
He liked the whole vibe of the graphics. Then I asked the real question. How hard would it be to build a little form that just renders the darn thing?
I kind of think it shouldn't be that complicated.
His answer: a couple hours, between ChatGPT and Claude.
If someone handed you one of these, who would your Player 2 be? Tell me below 👇
Press Start: The Road to 3,000.
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