Vihaan Khanna(@VihaanKhanna):Monaco's going to be a $10B+ company on the back of podcasts, OOH, & memes. Whether you want to admit it or not, this is the kind of distribution the next generation of companies will need to master to stay relevant and drive traction. "Go direct" is hard to do in practice, but @samdblond and the @MonacoGTM team are nailing it. Here's Sam explaining one of their OOH experiments that he spent $60,000 on. Credits: @jaltma (Pod: Uncapped with Jack Altman)

Vihaan Khanna

@VihaanKhanna

I launch tech companies at I also make podcasts for a16z & Acquired at

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Vihaan Khanna@VihaanKhanna

2026.09.05 15:57

Monaco's going to be a $10B+ company on the back of podcasts, OOH, & memes. Whether you want to admit it or not, this is the kind of distribution the next generation of companies will need to master to stay relevant and drive traction. "Go direct" is hard to do in practice, but @samdblond and the @MonacoGTM team are nailing it. Here's Sam explaining one of their OOH experiments that he spent $60,000 on. Credits: @jaltma (Pod: Uncapped with Jack Altman)

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