we're becoming 10x the marketers we used to be the amount and the quality of the work we can produce as marketing engineers is honestly incredible building these systems lets agents handle more of the research and production, while we shape the campaigns and push the quality further agents can keep working through loops and scheduled workflows, with us reviewing what they bring back and steering the decisions we can take on more ambitious campaigns and explore ideas we previously wouldn't have had the capacity to pursue this is what gets me excited about marketing engineering we're learning engineering and applying the same principles software teams have used for years to marketing work we already understand it sounds a bit silly until you're doing it yourself and realize how much you can get done and honestly, we're in such a bubble when your feed is full of people building agent workflows, it's easy to feel like everyone is already doing this I think we're still EARLY, especially in marketing over the next few years, I expect marketing engineering to become a much bigger role inside companies as it gets easier to build products, knowing how to get them in front of the right people gives you something valuable to build a career or a company around