Thomas Braziel(@Bkclaims):Why earn points when you could earn equity? Coinbase, JPMorgan, BofA, Mercury, Revolut, Starbucks, etc. should just give customers tiny amounts of stock. Spend $1,000 → get $1 of equity. Instead of earning some bullshit points program nobody understands, you slowly become an owner of the business you use. Imagine using Starbucks for 20 years and realizing you own $5,000 of Starbucks stock. Technically this seems trivial now. The alignment + customer lock-in would be insane. Surprised someone hasn’t cracked this yet.

2026.09.05 16:15

Why earn points when you could earn equity? Coinbase, JPMorgan, BofA, Mercury, Revolut, Starbucks, etc. should just give customers tiny amounts of stock. Spend $1,000 → get $1 of equity. Instead of earning some bullshit points program nobody understands, you slowly become an owner of the business you use. Imagine using Starbucks for 20 years and realizing you own $5,000 of Starbucks stock. Technically this seems trivial now. The alignment + customer lock-in would be insane. Surprised someone hasn’t cracked this yet.