The Wall Street Journal(@WSJ):Customers from 34 countries flock to a former storage space under a church in Santorini to buy one of Iota Zaggle’s pieces—and spread the word. “Every time I carry my bag, I’m waiting for someone to ask me about it because this is so much more than a bag.” 🔗:

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The Wall Street Journal@WSJ

2026.09.13 13:51

Customers from 34 countries flock to a former storage space under a church in Santorini to buy one of Iota Zaggle’s pieces—and spread the word. “Every time I carry my bag, I’m waiting for someone to ask me about it because this is so much more than a bag.” 🔗: