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Emergence Media
@_EMAgency
We help Web3 projects build durable distribution | 65+ brands scaled | Systems that survive hype cycles | Real users, Real Impressions
加入 January 2025
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Points programs work because users trust there’s a payoff. Walk away without compensating them, and you don’t just close a project. You make every future airdrop campaign harder to believe in.
I don't like the trend of projects shutting down pre-TGE and being seen as somewhat heroic because they didn't extract. It's incredibly disingenuous because people burn thousands, sometimes tens of thousands of dollars farming these airdrops, I know people who are down five figs on Abstract memes or paid high four figs in StandX fees. Not doing a TGE just for the sake of it *can* be heroic, but only if there's adequate compensation for the people who used the products in justified expectations of being rewarded
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