Talking Tokens Podcast(@_TalkingTokens):Are you selling technology or helping customers make money? @YuvalRooz, co-founder and CEO of Digital Asset, which builds @CantonNetwork, calls it "blockchain tourism" when companies experiment with blockchain without figuring out the business case. His advice? Solve the problem first, then sell the tech.

Talking Tokens Podcast

@_TalkingTokens

Award-nominated host @JacqMelinek interviews the most consequential leaders in onchain finance, on the record. Brought to you by @StrataMedia_

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Talking Tokens Podcast@_TalkingTokens

2026.10.22 22:06

Are you selling technology or helping customers make money? @YuvalRooz, co-founder and CEO of Digital Asset, which builds @CantonNetwork, calls it "blockchain tourism" when companies experiment with blockchain without figuring out the business case. His advice? Solve the problem first, then sell the tech.