Hiten Shah(@hnshah):xAI is doing Grok Bot Galaxy all week. There are sessions for engineering, product, founders, sales, support and marketing. If you’re trying to understand Grok Bot, watch these. I will. I’m particularly interested in Thursday’s marketing sessions because I’ve spent the last week going through 863 public Grok Bots and testing what marketing work is actually worth handing off. They’ll show what’s possible. Friday I’ll show you what I’d actually use.

Hiten Shah

@hnshah

Founder & CEO building SaaS for 20+ yrs. Sharing what endures in business, growth & people. Built Crazy Egg (2005), KISSmetrics (2008) & Nira (2020).

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Hiten Shah@hnshah

2026.09.15 22:45

xAI is doing Grok Bot Galaxy all week. There are sessions for engineering, product, founders, sales, support and marketing. If you’re trying to understand Grok Bot, watch these. I will. I’m particularly interested in Thursday’s marketing sessions because I’ve spent the last week going through 863 public Grok Bots and testing what marketing work is actually worth handing off. They’ll show what’s possible. Friday I’ll show you what I’d actually use.