pro tip if you’re trying to post better on x. think of every post is a micro story.
each story needs:
- protagonist: you or someone else (the builder, the underdog, the thinker)
- antagonist: an idea, a system, a corporation, a cultural force (ai hype, vc groupthink, corporate mediocrity)
- climax: the aha, the reveal, the betrayal
- resolution: the lesson, the irony, or the twist
the fewer characters you need to deliver all four, the sharper the post. most great posts will have nearly all of these. think of your account as a series. every post should make readers wonder:
“so what happened this time?”
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