World of Statistics(@stats_feed):5.66 billion people use social media – 69% of the global population. Social media users now outnumber non-users roughly 2 to 1. For context: • People with access to clean water: ~6 billion • People with a bank account: ~5.4 billion • People with reliable electricity: ~5.6 billion The average user is on 6.75 different platforms per month. The typical internet user spends more than 2.5 hours per day on social and video platforms. Women aged 16–24 spend 3 hours 40 minutes per day, more than any other demographic. Source: Digital 2026 Global Overview Report, DataReportal / We Are Social.

2026.11.14 15:20

5.66 billion people use social media – 69% of the global population. Social media users now outnumber non-users roughly 2 to 1. For context: • People with access to clean water: ~6 billion • People with a bank account: ~5.4 billion • People with reliable electricity: ~5.6 billion The average user is on 6.75 different platforms per month. The typical internet user spends more than 2.5 hours per day on social and video platforms. Women aged 16–24 spend 3 hours 40 minutes per day, more than any other demographic. Source: Digital 2026 Global Overview Report, DataReportal / We Are Social.

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