Tasso Argyros(@tasso):Not every marketer is familiar with Databricks today, but that's about to change! Marketing agents simply do not work without real-time customer+business context. Databricks' CustomerLake is quickly becoming the cornerstone of the marketing stack of the future, providing just that. It was great discussing all of that on stage at Braze's Forge conference. Thank you for having me, @jon

Tasso Argyros

@tasso

entrepreneur & VP/GM/NYC lead @ databricks ··· founder of category creators: Aster Data (Big Data/MPP DBMS) and ActionIQ (CDP) ··· stanford CS phd dropout

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Tasso Argyros@tasso

2026.10.01 17:07

Not every marketer is familiar with Databricks today, but that's about to change! Marketing agents simply do not work without real-time customer+business context. Databricks' CustomerLake is quickly becoming the cornerstone of the marketing stack of the future, providing just that. It was great discussing all of that on stage at Braze's Forge conference. Thank you for having me, @jon_hyman!