10 more beauties have joined the #PROFILTRFOUNDATION# family. We are always on the lookout for the ones who still haven’t found their shade, because nothing is more important to us than making sure no shade is left behind @fentybeauty @sephora @harveynichols #50shades# 💪🏿😍

Throwing all the shade! - 50 shades of #PROFILTRCONCEALER# - 8 shades of #PROFILTRSETTINGPOWDER# - 10 NEW shades of #PROFILTRFOUNDATION# are available NOW at @Sephora, @harveynichols, and #SephorainJCP#!! #FENTYFACE#

Pro Filt’r foundation changed the beauty game like no other, and we not bout to stop now!! Introducing our brand NEW #PROFILTRPOWDERFOUNDATION# I turned my favorite Pro Filt’r Foundation formula into pressed powder perfection!!! Same 50 shades and soft matte finish 👌🏿

when the foundation takeova ain’t ova! we back and badder than ever with a brand new delicious formula. Meet the PRO FILT’R HYDRATING Foundation, and she comes in 50 shades!! 💪🏿💪🏽💪🏻 I’m so hype that I don’t have to hide this anymore...

This is what we’ve been up to the last couple years. And now she’s all yours…Soft‘Lit Naturally Luminous Foundation!! it’s hydrating, long wear and packed with skin-loving ingredients! And you DAMN RIGHT it’s coming in all 50 shades!! #SoftLitGlow# available now at & @Sephora