“The Devil Wears Prada 2” opened with $77 million at the domestic box office over the weekend, according to early estimates reported by the Hollywood trade publications, instantly making it one of the biggest theatrical hits of the year. Read more: Photo by Lia Toby/Getty Images

> be obsession > horror movie made for $750k > drop in theaters may 15 > tracking $8m opening weekend > open to $17.2m instead > hit $30m in week one > top box office monday tuesday wednesday > beat michael, devil wears prada 2, mortal kombat 2 > first sub-$1m budget film to top box office in 17 years > last one was paranormal activity in 2009 > second weekend forecast up 29% instead of dropping > on pace to be 4th sub-$1m film ever to cross $100m > already made 40x its budget studio executives at warner are pacing the room wondering why $200m superhero movies can't do this

🐍RAIDERS OF THE LOST ARK🐍 • released on June 12, 1981 • opened in 1078 theaters • stayed in theaters for 9 months • 40 weeks in the Top 10 box office • re-released on July 16, 1982 • 1982 trailer ⬇️

George Lucas may be one of the founding fathers of the modern blockbuster, but his reach goes beyond the box office. From putting merchandise on the shelves to innovating special effects, his career has cemented his spot on the #Forbes250# list, featuring America’s greatest living innovators. See the full list: (Photo: Jamel Toppin)