.@jessicaalba on grappling with the earlier controversies surrounding @Honest: "You know that there's always a new day, always an opportunity to reinvent yourself." #WSJFutureFest# #FutureBeauty#

.@jessicaalba says she started @honest out of a frustration over a lack of progressive products. The options then "felt very granola, hippie, patchouli, hemp..." #WSJFutureFest# #FutureBeauty#