The Original Content Rewards Program is far better than the old Creator Revenue Sharing Program. Let me explain to you why... Incentive structures matter for a social platform. What you reward is what you will get. For starters... in the old model, the way you qualified was completely the opposite of how you earned. People would spam replies to big accounts to farm 5M impressions for 90 days... Only to learn you then earn primarily based off your own posts. And that is exactly what they were not focusing on that whole time since they were just reply guying to get in. So they'd be frustrated that they qualified but did not earn much once they were in.. Now, you get in by 500,000 verified home timeline impressions from your OWN posts which is exactly how you earn. The old model incentivized small accounts engaging with the same big accounts. Now let's talk about those big accounts... Some of them learned that the way you earned the most is by volume posting and driving engagement (more engagement = more pay) What better way to get engagement than just ripping off proven viral content from other platforms? This is what some of them would do: Spam post multiple times an hour with content that was not theirs from an endless supply of proven viral content. That is what made them the top earners on 𝕏, netting $5 to 20K+ bi-weekly off of unoriginal content that they did not own. Incentivizing original content and not just gaming of the system is clearly a net positive for the platform. It will also improve our timelines to where we don't just see the same stuff over and over. What are your thoughts?

Check your Original Content Reward in your Creator Studio now. The bug has been fixed and your new Home impressions has been updated. I've been engaging everyone i come across on the timeline. Kindly do well to like and repost whenever you come across mine. God's Speed ✈️ 🙏

Those who have been creating original content, building their pages properly, and engaging with fellow small accounts before now will have little or no issues meeting the requirements of the new monetisation programme. Those who have been camping under big accounts "only" for the sake of getting 5M impressions before now, while never engaging with fellow small accounts or trying to create their own content, will now have to work three times as hard to get monetised.

X is replacing Revenue Sharing with the new Original Content Rewards Program. Creators will now be rewarded for original writing, videos, analysis, commentary, and content that actually adds value. A big win for original creators on X.