Sequoia Capital GP @sonyatweetybird is seeing Jevons Paradox all over the place from her perch at the firm "Not to be an annoying VC, but Jevons Paradox is a freaking wonderful thing." "Because what's happening is — I see the data on all this stuff. Our companies, we see the gross margins going up. At the same time as AI usage is going way up, their gross margins are also going up. Because they are the beneficiaries of intelligence getting cheaper and cheaper to meter." "On the other hand — and I see this from the model companies we work with — their cohorts are getting better and better and better." "So it's not like they're facing price competition, and their businesses are going into the gutter. They have phenomenal businesses, where because they're able to provide intelligence at increasingly cheap prices, their businesses actually get better and better." "So I actually think this is an 'everybody wins' situation."

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