pc
@pcshipp
software engineer → building and learning | coding is my hobby
948 Following 7.4K Followers
Please don’t make this mistake in your app
Recently, I added a hard paywall because users weren’t buying premium
Before that, my app was getting around 30–50 downloads per day, and I used to get 1–2 good ratings daily
After adding the hard paywall, everything went worse
People started giving 1-star ratings, and around 80% of users began deleting the app
All my downloads depend on ASO. I don’t have strong marketing skills
When users delete your app quickly, your retention drops instantly.
And when retention drops, the App Store / Play Store algorithm reduces your ASO reach
Slowly, your app visibility keeps decreasing
Hard paywalls work only when you’re running ad campaigns
Show more
