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Circana: US Xbox unit sales fell 33% YoY to an all-time low in 2026 through August, while PS5 sales fell 25%, as both consoles hit record high average prices (@seasonedkaan / Eurogamer․net) (Visit Techmeme dot com for the link and full context!)

Circana's Mat Piscatella warns US console market is most precarious since early 1980s, as Xbox hardware units crash 33%. 🔗 In 2026 so far, the average price paid for a new Xbox console in the US is $529, up 26% from a year ago, while the average price for a new PlayStation console is $597, up 20%. Both figures are all-time US highs; as Piscatella put it bluntly, price sensitivity is becoming a real problem.

Circa 2013 I think. Found this gem in the camera roll from my first week @GoCardless. @greybaker @harrymarr @hirokitakeuchi @t_blom @milosgajdos @nabeelqu @feelepxyz @mattjackrob crowded round something or other.