Ian McClanan(@IanMcclanan):It feels like I see this same GTM workflow in disguise across many teams: > Customer marketing team combining internal channels + Salesforce to identify new prospects for stories > Storytelling team tracking X sentiment, then grouping into themes at the end of the month > Product teams tracking and closing the loop on a specific, feature-related feedback Lot's of good inspo in this one.

2026.07.20 21:23

It feels like I see this same GTM workflow in disguise across many teams: > Customer marketing team combining internal channels + Salesforce to identify new prospects for stories > Storytelling team tracking X sentiment, then grouping into themes at the end of the month > Product teams tracking and closing the loop on a specific, feature-related feedback Lot's of good inspo in this one.