How I Write Clips(@PerellClips):"It doesn't put butts in seats." A set on late-night TV used to be a comedian's "I made it" moment. Mark Normand says those days are gone: "You work on the set, and then it comes out. And you're like, hey. That got maybe a 100,000 views, but then you can just shoot a video of you on a comedy club, post it, and it'll get a million." "You only do it now just for the fun of it." "I hate to say that because it's an American tradition." @marknorm

How I Write Clips

@PerellClips

I interview the world's top writers. New episodes every Wednesday, and this is a feed of the very best clips. My personal account: @david_perell

Joined March 2026

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How I Write Clips@PerellClips

2026.09.29 15:00

"It doesn't put butts in seats." A set on late-night TV used to be a comedian's "I made it" moment. Mark Normand says those days are gone: "You work on the set, and then it comes out. And you're like, hey. That got maybe a 100,000 views, but then you can just shoot a video of you on a comedy club, post it, and it'll get a million." "You only do it now just for the fun of it." "I hate to say that because it's an American tradition." @marknorm