Your employer picks your health insurance and you live with it.
For the first time in decades, this $1T market is opening up.
Why now? Three things are happening simultaneously:
1. Premiums keep rising, making employers want to shop for alternatives
2. DTC care raised consumer expectations, AI-native care is raising them more
3. AI is lowering the cost and complexity of building and operating a health plan
Health plans have to compete again. A market that's long felt impenetrable is now addressable for startups.
a16z’s
@julesyoo on the generational replacement cycle in commercial health insurance: