Register and share your invite link to earn from video plays and referrals.

Aakash Gupta
@aakashgupta
✍️ 💼 🤝 🎙️
Joined January 2010
864 Following    330.9K Followers
Neuroscientists found a brain region that physically grows when you do things you don't want to do. It shrinks when you stop. It's called the anterior midcingulate cortex. It's smaller in people who struggle to delay gratification. It gets bigger when obese people diet. It's larger in elite athletes. And in superagers, people in their 80s with the memory of 50 year olds, it refuses to atrophy. Here's the detail almost everyone misses. Hard things you enjoy don't grow it. A runner who loves running gets nothing from a 10 mile run. The region only responds to resisted effort, the workout you wanted to skip, the task you kept putting off. The suck is the signal. That's also why disciplined days feel identical. The aMCC doesn't care about novelty or intensity. It responds to repeated effort against your own resistance. Habit is the wrong word for what's happening. You're building tissue. And it runs in reverse. Avoid enough hard things and the region weakens, which makes the next hard thing feel harder, which makes you avoid it more. Researchers studying aging brains found that where you sit on the apathy versus tenacity spectrum predicts how well your brain holds up over decades. Some neuroscientists call the aMCC the seat of the will to live. The days look the same because that's what the training looks like. The years look different because that's what the tissue does.
Show more