Artemis(@artemis):"It's clear this quarter that @Figure isn't a niche HELOC lender. Per the CEO, 'We don't actually consider the HELOC market to be relevant to what we do.' While this answer may startle some, Figure's focus isn't on continuing to expand in that market alone, but focus on greenfield projects"

Artemis

@artemis

Thesis Investment Platform for Crypto + Equities + Stablecoins. Trusted by Visa, McKinsey, VanEck, Sequoia & Ribbit.

Joined April 2022

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Artemis@artemis

2026.05.13 14:14

"It's clear this quarter that @Figure isn't a niche HELOC lender. Per the CEO, 'We don't actually consider the HELOC market to be relevant to what we do.' While this answer may startle some, Figure's focus isn't on continuing to expand in that market alone, but focus on greenfield projects" - @Dr_Crossroads Full tear down: