billboard charts(@billboardcharts):.@kelis' “Milkshake” is having a big comeback, thanks to a new @Gap campaign with @katseyeworld. 🥤✨ 22 years after its release, the 2003 hit is now surging in streams. In the week before the campaign launched (Aug. 12–18), the track averaged 75,000 U.S. streams per day, according to Luminate. After the Aug. 19 launch, it’s logged over 200,000 daily streams. 📈 Take a look at daily audio streams for “Milkshake” from Aug. 11-31 to see how the song has been steadily climbing since the Gap ad dropped.

2025.09.04 20:58

.@kelis' “Milkshake” is having a big comeback, thanks to a new @Gap campaign with @katseyeworld. 🥤✨ 22 years after its release, the 2003 hit is now surging in streams. In the week before the campaign launched (Aug. 12–18), the track averaged 75,000 U.S. streams per day, according to Luminate. After the Aug. 19 launch, it’s logged over 200,000 daily streams. 📈 Take a look at daily audio streams for “Milkshake” from Aug. 11-31 to see how the song has been steadily climbing since the Gap ad dropped.