August: another productive month for hinkal.
MAU +38% WAU +21% DAU +9% 7-day retention 28.6% 30-day retention 17.7%
Growth is nice. People staying is better.
Retention is the metric we watch closest, because it answers the real question: is privacy something you try once, or something you keep? More and more, the answer is: you keep it.
Privacy used to be a niche concern in crypto, for the paranoid, or bolted on after a bad experience. That's changing. A public ledger means a public life: every balance, every counterparty, every position, visible forever to anyone who looks.
The case for privacy is practical:
- Your strategy stays yours - no one front-runs what they can't see
- Your balances stay yours - no profiling your salary, treasury or portfolio
- Your counterparties stay yours - payroll and OTC don't need an audience
- Nothing else changes
That's what hinkal is for: privacy as the default state of being on-chain, not a mode you switch into.
If you've been meaning to try it, start small. Shield one balance, send one private transfer -