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Jake Koch-Gallup
@immutablejacob
research @blockworks | crypto venture + ai maxi | prev. @messaricrypto
Joined December 2021
601 Following    4.7K Followers
a little over a month ago i wrote that $CARDS had outrun @Collector_Crypt's actual growth. the token was up 123% over 30 days against 74% growth in gacha spending. it traded at $0.31 and is now $0.15, down 52%. this drawdown has inverted the original setup. the token is back at its late may price while the underlying business is materially larger. that rotation created a useful like-for-like comparison. when $CARDS last traded at $0.15 in late may, the platform was generating: > daily gacha spend: $3.6M → $5.1M > daily net revenue: $199K → $278K > daily active users: 506 → 876 at the same token price today it generates 42% more spend, 40% more revenue, and has almost double the users. what changed was attention, not fundamentals. gacha was the june trade, then @RobinhoodApp launched its chain on july 1 and capital rotated to the next thing. the growth has not continued in a straight line. july average daily spend fell 27% from $7.0M to $5.1M, and spend per active user fell 40% to $5,800. even after that pullback, july ran 80% above april and daily active users reached a monthly record. at $316M FDV and ~$100M annualized net revenue, $CARDS trades at 3.2x annualized revenue. that multiple sits well below comparable revenue-generating tokens: > $HYPE: 117.5x > $UNI: 83.1x > $AAVE: 35.0x > $JUP: 26.3x the discount is substantial, but there is a reason for it. only 388.5M of the 2B supply is circulating. the other 81% creates a dilution overhang that can weigh on the token even if the app's performance stays strong. value accrual is also still limited. over the last 30 days @Collector_Crypt spent ~$290K buying back $CARDS while users bought $1.7M of CARDS-denominated packs. both create demand, but buybacks are discretionary and neither gives holders a claim on revenue. the team says it prioritizes the token over its equity and looks to be waiting on regulatory clarity before formalizing anything, so explicit accrual may end up tied to the CLARITY act. but remember that management preference is not an enforceable economic right. $CARDS is a better setup than it was five weeks ago. the token fell 52% while the underlying business kept growing. that divergence creates valuation upside, but the rerating case still depends on converting protocol growth into durable tokenholder value. until that link is stronger, $CARDS remains a cheap token attached to a growing business rather than a clear claim on its economics.
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$CARDS has repriced much faster than actual @Collector_Crypt growth. $CARDS is up 123% over the past 30 days and 667% over 90 days. gacha spending grew 74% and 153% over the same timeframes. this rerating may be justified if token value accrual follows. today, however, the link from app growth to tokenholder returns is unclear. i'd have a much easier time going all-in on $CARDS if value capture was actually explicit (like with $RAIL). honestly though this is a much bigger crypto problem: > tokenholders are told they're buying exposure to network growth. > in reality, they're buying exposure to the *possibility* that network growth benefits the token. > meanwhile, equity holders benefit by default. to me that feels super backwards, and something we need to fix asap.
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